{"id":259,"date":"2023-04-25T15:46:14","date_gmt":"2023-04-25T15:46:14","guid":{"rendered":"https:\/\/groominghealthplan.com\/?p=259"},"modified":"2026-11-12T16:02:45","modified_gmt":"2026-11-12T16:02:45","slug":"how-to-make-your-own-eyeshadow-palette","status":"publish","type":"post","link":"https:\/\/groominghealthplan.com\/index.php\/2023\/04\/25\/how-to-make-your-own-eyeshadow-palette\/","title":{"rendered":"How to make your own eyeshadow palette: step-by-step"},"content":{"rendered":"<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 1rem; color: #414141; font-family: sans-serif; font-size: 14px; letter-spacing: 1px;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"2\">Here is how to make your own eyeshadow palette: pick a theme, choose about 60% mattes and 40% shimmers, include 1\u20132 deep shades, and arrange light to dark.<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"3\">Aim for a 60\/40 matte-to-shimmer mix so your looks blend easily and still pop.<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"4\">Limit deep shades to 1\u20132 if you rarely do smoky eyes; add a deep brown or forest green as liner.<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"5\">If you skip colorful creases, pick neutral transitions that match your undertone (beige\/peach for warm, taupe for cool, rose\u2011beige for neutral).<\/span><\/p>\n<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 1rem; color: #414141; font-family: sans-serif; font-size: 14px; letter-spacing: 1px;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"6\">I highly recommend using our Color Stories tool to create and rearrange your own eyeshadow palette, plan rows, and test undertones, assuming you&#8217;re working from products I&#8217;ve photographed\/swatched!<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"7\">Lay pans on your table or make a phone collage to compare undertones, then move shades around until each row can build a complete look without duplicates.<\/span><\/p>\n<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 1rem; color: #414141; font-family: sans-serif; font-size: 14px; letter-spacing: 1px;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"8\">I built a ColourPop 24\u2011pan palette using the same plan, and the steps below mirror that process.<\/span><\/p>\n<h2>How to make your own eyeshadow palette: quick steps<\/h2>\n<ol>\n<li>Pick a theme and target size (6, 9, 12, or 24 pans).<\/li>\n<li>Choose 4\u20136 mattes that step from light to deep and match your undertone.<\/li>\n<li>Add 3\u20135 shimmers\/satins for lid pop and inner-corner lift.<\/li>\n<li>Include 1\u20132 deep shades (brown, plum, green, or black) for liner\/outer V.<\/li>\n<li>Arrange light to dark, warm to cool; remove near-duplicates.<\/li>\n<li>Test trios\/quads in rows to be sure each row can make a full look.<\/li>\n<\/ol>\n<p>Want to shop and plan more intentionally? See <a href=\"https:\/\/groominghealthplan.com\/index.php\/2023\/04\/25\/curate-the-makeup-collection-you-love-with-more-mindfulness\/\">Curate the Makeup Collection you Love with More Mindfulness<\/a> for smart editing.<\/p>\n<table>\n<thead>\n<tr>\n<th>Palette size<\/th>\n<th>Best for<\/th>\n<th>Mattes<\/th>\n<th>Shimmers<\/th>\n<th>Deep shades<\/th>\n<th>Extras<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>6\u2011pan<\/td>\n<td>Everyday basics<\/td>\n<td>3\u20134<\/td>\n<td>2\u20133<\/td>\n<td>1<\/td>\n<td>Optional topper<\/td>\n<\/tr>\n<tr>\n<td>9\u2011pan<\/td>\n<td>Work to weekend<\/td>\n<td>5\u20136<\/td>\n<td>3\u20134<\/td>\n<td>1\u20132<\/td>\n<td>One topper<\/td>\n<\/tr>\n<tr>\n<td>12\u2011pan<\/td>\n<td>Versatile looks<\/td>\n<td>6\u20137<\/td>\n<td>4\u20135<\/td>\n<td>2<\/td>\n<td>Topper or duochrome<\/td>\n<\/tr>\n<tr>\n<td>24\u2011pan<\/td>\n<td>Collectors\/seasonal<\/td>\n<td>12\u201314<\/td>\n<td>8\u201310<\/td>\n<td>2\u20133<\/td>\n<td>Topper + special shades<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3>Budget kit checklist<\/h3>\n<ul>\n<li>Empty magnetic palette (fits your target pan size, e.g., 26 mm).<\/li>\n<li>Labels or a fine marker to note shade names\/undertones.<\/li>\n<li>Rubbing alcohol and cotton swabs for cleanup.<\/li>\n<li>Small spatula\/tweezers if depotting from compacts.<\/li>\n<li>Paper towel and tape to map rows before placing.<\/li>\n<li>Phone photos of swatches under daylight and indoor lighting.<\/li>\n<\/ul>\n<h3>FAQ: eyeshadow palette basics<\/h3>\n<p><strong>How many shades do I need?<\/strong> A 9\u201312 pan build covers daily to glam looks. Go 24 only if you love variety and will use it.<\/p>\n<p><strong>How do I make a eyeshadow palette on a budget?<\/strong> Buy singles during sales, mix brands that use 26 mm pans, and prioritize mattes you will use every day.<\/p>\n<p><strong>How to make a makeup palette beyond eyeshadow?<\/strong> Add a satin beige as a subtle highlight, use a cool matte brown for brows, and include a blush\/bronzer pan if your palette fits them.<\/p>\n<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 1rem; color: #414141; font-family: sans-serif; font-size: 14px; letter-spacing: 1px;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"9\">When I create a Color Story, I consider the following.<\/span><\/p>\n<h4 style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 0px; line-height: 1.5; font-size: 1.953em; font-family: Poppins, sans-serif; color: var(--iq-title-text); letter-spacing: 1px;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"10\">THEME<\/span><\/h4>\n<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 1rem; color: #414141; font-family: sans-serif; font-size: 14px; letter-spacing: 1px;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"11\">It is easier to create a colour story if I have a specific theme.<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"12\">You could choose a theme like &#8220;space&#8221;, and then select colors and finishes to remind you of that.<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"13\">You could base it on a specific color, such as greens, or a function, such as &#8220;work-friendly.&#8221;<\/span><\/p>\n<h4 style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 0px; line-height: 1.5; font-size: 1.953em; font-family: Poppins, sans-serif; color: var(--iq-title-text); letter-spacing: 1px;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"14\">NUMBER OF SHADES<\/span><\/h4>\n<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 1rem; color: #414141; font-family: sans-serif; font-size: 14px; letter-spacing: 1px;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"15\">You can build your own eyeshadow palette with anywhere from just a few to as many as a dozen shades, depending on how big the palette is when you start!<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"16\">If you are new to creating your own palettes, 12-15 shades should be enough to get started.<\/span><\/p>\n<h4 style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 0px; line-height: 1.5; font-size: 1.953em; font-family: Poppins, sans-serif; color: var(--iq-title-text); letter-spacing: 1px;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"17\">COHESIVE OR COMPLEMENTARY?<\/span><\/h4>\n<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 1rem; color: #414141; font-family: sans-serif; font-size: 14px; letter-spacing: 1px;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"18\">You can create a palette that is cohesive by starting with a small &#8220;core&#8221; of colors. These are the theme colors. Then, you will need to add your transition shades and brow-bone shades according to your skin tone.<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"19\">Complementary palettes can be used with other products, such as singles and standalone palettes.<\/span><\/p>\n<h4 style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 0px; line-height: 1.5; font-size: 1.953em; font-family: Poppins, sans-serif; color: var(--iq-title-text); letter-spacing: 1px;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"20\">Create your own individual looks<\/span><\/h4>\n<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 1rem; color: #414141; font-family: sans-serif; font-size: 14px; letter-spacing: 1px;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"21\">If you&#8217;re using the theme &#8220;work-friendly,&#8221; you may want to look for a brightening color for the entire lid, as well as a darker shade (for the crease\/transition) and a highlighter for the brow bone.<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"22\">You can group colors into quads or trios based on how you would use them in an outfit.<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"23\">Then you can eliminate colors that overlap too much or you may prefer one shade over another.<\/span><\/p>\n<h4 style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 0px; line-height: 1.5; font-size: 2.3em; font-family: Poppins, sans-serif; color: var(--iq-title-text); letter-spacing: 1px;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"24\">STEP BY STEP: 12-SHADE GREENS PALETTE<\/span><\/h4>\n<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 1rem; color: #414141; font-family: sans-serif; font-size: 14px; letter-spacing: 1px;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"25\">Check out the steps!<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"26\">I began by creating &#8220;quads&#8221; based on past color stories that I created with Sydney Grace single eyeshadows.<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"27\">I&#8217;m a big fan of green so I chose a palette with mainly green shades.<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"28\">I wanted to have 12 shades in the palette so I started with seven &#8220;quads&#8221; that I thought I would enjoy wearing. This gave me 28 eyeshadows to choose from.<\/span><\/p>\n<div style=\"box-sizing: border-box; color: #414141; font-family: sans-serif; font-size: 14px; letter-spacing: 1px;\" data-trackaction=\"Sneak Peek\">\n<h5 style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 0px; line-height: 1.5; font-size: 2.3em; font-family: Poppins, sans-serif; color: var(--iq-title-text);\"><strong><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"29\">STEP 1 &#8211; KITCHEN SINK<\/span><\/strong><\/h5>\n<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 1rem;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"30\">I started by removing shades that did not work well with the majority of shades I was interested in.<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"31\">I decided not to include shades like\u00a0<em style=\"box-sizing: border-box;\">Lemon Sorbet<\/em>\u00a0or\u00a0<em style=\"box-sizing: border-box;\">Deep Desire<\/em>\u00a0because they were pulling more yellow and orange.<\/span><\/p>\n<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 1rem;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"32\">Then, I compared all the matte shades and looked for any that were too similar or overlapped to the point of being redundant.<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"33\">Haystack, Back Woods, and Bravo are similar, with Back Woods being slightly more olive-green and Haystack being a bit warmer. I thought the warmth of Haystack was more versatile for me as a crease shade.<\/span><\/p>\n<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 1rem;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"34\">The quality of Island Paradise was better.<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"35\"><em style=\"box-sizing: border-box;\">Hot Chocolate<\/em>,\u00a0<em style=\"box-sizing: border-box;\">Caramel<\/em>, and Hot Chocolate were similar. I chose Hot Chocolate because of the added richness.<\/span><\/p>\n<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 1rem;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"36\">Then I went through all the shades of shimmer to eliminate any shades that overlapped.<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"37\"><em style=\"box-sizing: border-box;\">Levy was a darker, cooler shade of green, as were<\/em>\u00a0<em style=\"box-sizing: border-box;\">to Earth<\/em>\u00a0and\u00a0<em style=\"box-sizing: border-box;\">timber<\/em>. However, I loved the gold shimmer and finish on\u00a0<em style=\"box-sizing: border-box;\">Levy<\/em>\u00a0and didn&#8217;t feel it was similar to the others.<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"38\"><em style=\"box-sizing: border-box;\">To Earth<\/em>\u00a0was darker and less metallic. I thought it contrasted better with Levy.<\/span><\/p>\n<div style=\"box-sizing: border-box;\" data-trackaction=\"Sneak Peek\">\n<h5 style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 0px; line-height: 1.5; font-size: 2.3em; font-family: Poppins, sans-serif; color: var(--iq-title-text);\"><strong><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"39\">STEP 2: Initial Refinements<\/span><\/strong><\/h5>\n<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 1rem;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"40\">The &#8220;quads&#8221;, which I had created, were out of sync. So, I recreated the quads and saw how they came together. This made them appear more cohesive, so that I could get a better idea of the color story.<\/span><\/p>\n<div style=\"box-sizing: border-box;\" data-trackaction=\"Sneak Peek\">\n<h5 style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 0px; line-height: 1.5; font-size: 2.3em; font-family: Poppins, sans-serif; color: var(--iq-title-text);\"><strong><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"41\">STEP 3: RESET<\/span><\/strong><\/h5>\n<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 1rem;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"42\">After resetting the remaining shades to &#8220;quads,&#8221; the taupe-like colors like\u00a0<em style=\"box-sizing: border-box;\">Somber<\/em>\u00a0or\u00a0<em style=\"box-sizing: border-box;\">Enjoy the Ride<\/em>\u00a0were more prominent. I decided I didn&#8217;t want to continue in this direction, so I removed those two shades.<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"43\"><em style=\"box-sizing: border-box;\">San Diego<\/em>\u00a0seemed to complement my cool\/warm vibes better than\u00a0<em style=\"box-sizing: border-box;\">peanut butter<\/em>\u00a0which was warmer. So I removed that shade.<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"44\"><em style=\"box-sizing: border-box;\">Take The Time<\/em>, and\u00a0<em style=\"box-sizing: border-box;\">Meadow<\/em>\u00a0seemed to be out of place as they were grassy, bright greens. I already had a lot more warm, muted browns and olives.<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"45\">I now had 16 shades.<\/span><\/p>\n<div style=\"box-sizing: border-box;\" data-trackaction=\"Sneak Peek\">\n<h5 style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 0px; line-height: 1.5; font-size: 2.3em; font-family: Poppins, sans-serif; color: var(--iq-title-text);\"><strong><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"46\">STEP 4: FURTHER Refinements<\/span><\/strong><\/h5>\n<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 1rem;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"47\">In order to get to the 12 final shades, I thought about what I would use the palette for and what products I already own or other palettes that I could pair it with.<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"48\"><em style=\"box-sizing: border-box;\">Midnight<\/em>\u00a0is a nice shade, but I already have so many black eyeshadows, and I don&#8217;t use them enough to fill up an entire spot.<\/span><\/p>\n<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 1rem;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"49\"><em style=\"box-sizing: border-box;\">Midnight Gold<\/em>, and\u00a0<em style=\"box-sizing: border-box;\">Rustic<\/em>\u00a0were likely to serve as similar purchases for me. I chose Rustic because it had a more olive undertone.<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"50\">Evergreen is a beautiful color but I would use it to create a crease in shades such as To Earth, Herky bird, and Levy.<\/span><\/p>\n<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 1rem;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"51\">My palette was now more shimmery, so I looked at shades that were similar, but not identical: Herky Bird , Commission , and Cadet .<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"52\"><em style=\"box-sizing: border-box;\">Cadet<\/em>\u00a0is more of a lighter version than\u00a0<em style=\"box-sizing: border-box;\">Herky Bird<\/em>.\u00a0<em style=\"box-sizing: border-box;\">Commission<\/em>\u00a0has a yellower tone (more versatile) so I said goodbye to Cadet!<\/span><\/p>\n<div style=\"box-sizing: border-box;\" data-trackaction=\"Sneak Peek\">\n<h5 style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 0px; line-height: 1.5; font-size: 2.3em; font-family: Poppins, sans-serif; color: var(--iq-title-text);\"><strong><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"53\">STEP 5: REASSESS<\/span><\/strong><\/h5>\n<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 1rem;\"><span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"54\">After I had done this, I re-arranged the quads and re-revised them to get the look that I wanted.<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"55\">After I had done this, I realized that\u00a0<em style=\"box-sizing: border-box;\">Hot Chocolate<\/em>\u00a0looked too red with the other colors in my palette.<\/span>\u00a0<span class=\"wordai-block rewrite-block enable-highlight\" style=\"box-sizing: border-box; display: inline;\" data-id=\"56\">For the last 12 I wanted to keep a brownish color but I also wanted something warmer.<\/span><\/p>\n<\/div>\n<p>\n<\/div>\n<p>\n<\/div>\n<p>\n<\/div>\n<p>\n<\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here is how to make your own eyeshadow palette: pick a theme, choose about 60% mattes and 40% shimmers, include 1\u20132 deep shades, and arrange &hellip; 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